2.6.2023
It's World Bicycle Day tomorrow!
"World Bicycle Day draws attention to the benefits of using the bicycle," is stated on the UN website. We're using this opportunity to draw attention to the cycling story of Slovenia, which is simply amazing... Just think of Primož Roglič and Tadej Pogačar...
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31.5.2023
The Ultimate Julian Alps Sensory Adventure - when an NFT becomes a un ...
Today marked the end of a three-day event where representatives of 15 renowned foreign media, owners of an exclusive NFT digital souvenir, cashed it in as a ticket to a unique experience in the Julian Alps. The project was created in partnership between the Slovenian Tourist Board (STB) and the Julian Alps.
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29.5.2023
Discovering the Drava Cycling Route with a new app
The Drava River offers countless possibilities for the development of sports, tourism and culture. It also calls for exploring hidden corners, natural beauty and a rich biodiversity of both animal and plant species. The new Drava Bike mobile app, developed as part of the "Naša Drava" project will surely help you with that.
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29.5.2023
Primož Roglič on winning the Giro: Thank you, Slovenia!
A decade ago, he put his skis in the corner and started exploring Slovenia by bike. Primož Roglič, the ambassador of Slovenian tourism, proved that he is in the best shape of his life at the penultimate stage of Giro D'Italia, where he was accompanied by a huge crowd of Slovenian fans. They most certainly added their bit to this success, and Primož first...
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26.5.2023
Two new episodes of Feel Slovenia the podcast featuring Ana Roš and re ...
New York Times featured Slovenian chef Ana Roš is the guest of the latest Feel Slovenia the podcast. We have also published the episode with the highlights from the European Food Summit 2022, as it has been announced that the event will again take place in spring 2024.
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25.5.2023
European Food Summit again in spring 2024
The European Food Summit, one of the most important international events, which has successfully built the future of responsible attitude towards food for the last few years, and thus leaving a positive mark globally, is returning to Slovenia in spring 2024.
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25.5.2023
New boutique hotel in the Karst region: Pira
Pira, a boutique hotel near Postojna, is opening its doors. It can accommodate up 18 guests in six unique suites, a studio, an apartment and a villa.
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25.5.2023
Cycle the stages of the Tour of Slovenia even before the race starts!
Cycling enthusiasts's alert! Cycle along one or all of the 5 stages of the Tour of Slovenia, which will take place from 14 to 18 June, and try out the route even before the professional cyclists. Share your photo highlights and times on the Cycling fans of Slovenia Strava club and boost the fan atmosphere!
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25.5.2023
69 new Slovenia Green labels awarded at the Green Day of Slovenian Tou ...
The Green Day of Slovenian Tourism, the main event of sustainable tourism in Slovenia, took place today in Bohinj. At the Bohinj ECO Hotel, the Slovenian Tourist Board, in cooperation with the Slovenia Green Consortium, awarded 69 new Slovenia Green label providers with official plaques. In the last year, the destinations of Žirovnica and Portorož-Piran h...
MoreWelcome to Slovenian Tourist Board Business Sites
For B2B visitors and the media who are keen on finding out more about Slovenian Tourist Board's digital as well as developmental projects and those who are searching information about events and workshops, as well as media-related projects, this is the site to browse through.
GREEN&SAFE – Commitment to responsible, green and safe tourism in Slovenia
We maintain and increase trust in the "I feel Slovenia" brand by establishing responsible travel standards in tourism. We have joined them into the new GREEN&SAFE label to designate and highlight superior hygiene standards and protocols, and sustainable recommendations for tourist service providers and destinations. Through activities based on safety, responsibility and sustainability, we increase our guests' trust in Slovenia as a green and safe tourist destination.
Slovenia makes National Geographic’s coveted ‘Best of the world’ list for 2023
Slovenia profiled among 25 most extraordinary places and communities to inspire your next trip.
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Slovenia makes National Geographic’s coveted ‘Best of the world’ list for 2023
Slovenia makes National Geographic’s coveted ‘Best of the world’ list for 2023
Slovenia profiled among 25 most extraordinary places and communities to inspire your next trip.
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I feel sLOVEnia Webinars
Slovenia is waiting for you to explore it. In your own way. Soon.
It may be a while before we can meet again, which is why we are bringing a piece of this green country into your home. Take a moment to think about and plan your and your clients future holidays in Slovenia. We kindly invite you to join STB's webinars on different topics for the tourism industry.
Travel Agent Manual 2022
The handbook for tour operators and travel agents features the latest news and useful information. Discover seven great reasons for choosing Slovenia in 2022 and learn about Slovenia Unique Experiences, top destinations to visit, meeting opportunities, outdoor adventures and cultural experiences, healthy breaks and delightful gastronomic discoveries.
About Slovenian Tourist Board
Meet our team and check our work. Keep track of open calls and jobs. Learn about the latest market research.
About Slovenian Tourist Board
Slovenian Tourist Board is the central national agency for the promotion of tourism.
About Slovenian Tourist Board
MoreKey documents
Strategic and development documents of the Slovenian Tourist Board. Flip through or download them.
Key documents
MorePublic tenders STB
Aktualni javni razpisi in pozivi Slovenske turistične organizacije.
Public tenders STB
MoreTravel trade
Fairs, business workshops and other important events in tourism.
Travel trade
MoreResearch and analysis
We publish numerous tourism-related research and statistics.
Research and analysis
MoreInnovative projects
Research and development, innovative and European projects in tourism.
Innovative projects
MoreBusiness meetings and events
Slovenia offers the perfect backdrop for unforgettable and most innovative business events.
Business meetings and events
MoreAbout us
Tourism is people. Learn more about us and contact us.
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