This year's Global Green Destinations Days (GGDD) conference has reaffirmed that Slovenian destinations within the Green Scheme of Slovenian Tourism (ZSST) are a great example of good practice in the field of sustainability.More
Autumn is just perfect for various culinary experiences and tastings and the place to be is Slovenian Istria, which combines various out-of-the-box experiences that will impress every foodie.More
A campaign to promote Slovenia as a land of healthy waters was launched last week on National Geographic. The campaign will run until the end of February 2020 with a break in December. It covers digital advertising, with Slovenia also making an appearance on National Geographic TV channels.More
In less than a week after Adria Airways announced the initiation of bankruptcy proceedings and cancelled all scheduled flights, some of the airline connections have already been confirmed to be replaced.More
In Slovenia, the tourism sector accounts for 12.7% of all jobs, which demonstrates the great importance of tourism to the Slovenian economy and to the overall identity of our country.More
Ljubljana is praised for its culinary offer and rightfully so. Just recently, two new projects have been launched, which will elevate the whole story – get to know the Strelec Castle Wine Bar & Shop and the new Visit Ljubljana guided tour, which takes you to the main marketplace and serves you traditional breakfast.
Slovenian tourism in numbers
In the year 2018 Slovenian tourism marked record numbers. The number of international arrivals continued and Slovenia was yet again above the European average.
Slovenia's the Hottest destination of the Year, STB nominated for the 2019 Virtuoso Tourism Board
The Slovenian Tourist Board (STB) again ranks among the best tourism boards in the world. At Virtuoso Travel Week in Las Vegas Slovenia was pronounced the Hottest Destination of the Year. What is more, the association's agents from around the world nominated the STB for the coveted 2019 Virtuoso Tourism Board Award.
Upcoming business events
Visit Slovenian Tourist Board or Slovenian companies at business events.
Workshop Budapest 2019
WTM World London 2019
04. - 06.11.2019More
Days of Slovenian Tourism 2019
11. - 13.11.2019More
Workshop Kazan 2019
IBTM World Barcelona 2019
19. - 21.11.2019More
Workshop Warsaw 2019
Workshop Prague 2019
Workshop Milano 2019
MY WAY communications platform
The new strategic orientation of Slovenia as a tourist destination and changing travel habits have led to the development of the MY WAY communications platform, which is a new communications platform and updated design concept to support the promotion of Slovenia on foreign markets for the next three to five years.
Slovenia among the ten most sustainable countries in the world
The Green Scheme of Slovenian Tourism, which has been developed and managed by the Slovenian Tourist Board, has once again put Slovenia at the very top of sustainable tourism. With its destinations bearing the title Slovenia Green Destination, Slovenia was declared the best destination of sustainable tourism in Europe at the Sustainable Destinations 2018 Top100 competition,, and also made it among the top 10 sustainable destinations in the world.
Slovenia – European Region of Gastronomy 2021
The project ‘Slovenia -European Region of Gastronomy 2021’ is focused on improving the quality of life. It encompasses opportunities for education in healthy and sustainable living and the sustainable development of gastronomy. It enhances the national promotion of cuisine and gastronomy and creates synergies with local environments and cultures.
Travel Agent's Manual 2019
What are the tourist possibilities in Slovenia, where can you go to find particular information, what do you need to know about Slovenia? All of this can be found in a publication that is available here.
About Slovenian Tourist Board
Meet our team and check our work. Keep track of open calls and jobs. Learn about the latest market research.