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18.11.2021
The Kozjansko Regional Park receives the UNESCO-Greece Melina Mercouri ...
The UNESCO-Greece Melina Mercouri International Prize is awarded under the auspices of UNESCO in the field of protection and management of cultural landscapes. This year, the Kozjansko Regional Park has been selected from more than 47 nominations.
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18.11.2021
Maribor - a fairytale town in a Christmas ad by McDonald's
McDonald's has posted a Christmas ad on the YouTube channel entitled "Magic Potato" ("Die Zauberpommes") for German-speaking markets. The ad was filmed in Maribor at the end of October.
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18.11.2021
European tourism industry and destinations on the path to sustainable ...
On Wednesday, 17 November, the 20th European Tourism Forum was held, organized by Slovenia as the presiding country of the EU Council in cooperation with the European Commission. The event followed an informal meeting of EU tourism ministers the day before.
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18.11.2021
Meet Slovenia’s Congress Ambassadors for 2021
On 17 November 2021, as part of the Slovenian Ambassador Programme, the Slovenian Convention Bureau held an online award ceremony, presenting this year’s Slovenian Congress Ambassadors – 17 individuals, whose dedication, commitment, international involvement and perseverance helped Slovenia host international scientific, professional and other business and sports events over the past couple of years.
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15.11.2021
NEW accommodation! Villa Vipolže in Brda
From now on, guests of Villa Vipolža can also sleep in the embrace of the mighty walls of the most beautiful Renaissance villa in Slovenia.
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11.11.2021
The European Food Summit 2021 has come to an end: what are the conclus ...
As part of an unparalleled three-day event, the European Food Summit provided a fusion of gastronomy, culture, art and architecture. The symposium under the slogan "EVOKE UP!" was marked by renowned speakers from all over the world, who talked about the culture food and its importance.
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10.11.2021
Giro d'Italia is returning to Slovenia also in 2022
After an excellent performance of Giro d'Italia in Slovenia this year, when the cyclists raced around Goriška Brda with the finish in Nova Gorica, the popular race returns to Slovenia also in 2022.
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5.11.2021
NEW in Maribor: Rock'n'Roll of tastes
What songs would top Styrian wines sing if they were rock stars in a bottle? And what is the favourite music of the rockiest and most uncontrollable top chef from Maribor David Vračko? This and much more in the new adventure in Maribor, a perfect blend of great tastes and rock'n'roll music.
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5.11.2021
European Food Summit: Evoke up!
European Food Summit (EFS) starts tomorrow, on 6 of November. A set of remarkable culinary events will take place, culminating on Monday, 8 November, with the symposium entitled FOOD for future's GOOD, supported by the Slovenian Tourist Board as a project partner. As many as 24 exceptional representatives of foreign media and influencers from the field of cuisine and sustainability from 14 countries will attend the event.
MoreWelcome to green and safe Slovenia!
At this time of uncertainty due to the emergence of the novel coronavirus, success in the tourism industry depends on guests' trust in being able to spend holidays in Slovenia without compromising their health and safety. The changes caused by the pandemic have now made it even more important than ever that tourist destinations and tourist service providers should be able to preserve, through unified action and mutual cooperation, all that we have so far achieved through joint efforts in Slovenian tourism.
GREEN&SAFE – Commitment to responsible, green and safe tourism in Slovenia
We maintain and increase trust in the "I feel Slovenia" brand by establishing responsible travel standards in tourism. We have joined them into the new GREEN&SAFE label to designate and highlight superior hygiene standards and protocols, and sustainable recommendations for tourist service providers and destinations. Through activities based on safety, responsibility and sustainability, we increase our guests' trust in Slovenia as a green and safe tourist destination.
Conde Nast Traveller says Slovenia is the best holiday destination to visit in 2021!
A world-renowned luxury travel magazine dedicated to top experiences for the most demanding travellers, Conde Nast Traveler, has published a list of the most desirable destinations for the next year and placed Slovenia at the top of the list.
MoreConde Nast Traveller says Slovenia is the best holiday destination to visit in 2021!
Conde Nast Traveller says Slovenia is the best holiday destination to visit in 2021!
A world-renowned luxury travel magazine dedicated to top experiences for the most demanding travellers, Conde Nast Traveler, has published a list of the most desirable destinations for the next year and placed Slovenia at the top of the list.
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I feel sLOVEnia Webinars
Slovenia is waiting for you to explore it. In your own way. Soon.
It may be a while before we can meet again, which is why we are bringing a piece of this green country into your home. Take a moment to think about and plan your and your clients future holidays in Slovenia. We kindly invite you to join STB's webinars on different topics for the tourism industry.
Travel Agent Manual 2021
The handbook for tour operators and travel agents features the latest news and useful information, including the contacts of incoming agencies and representative offices. Discover 7 great reasons for choosing Slovenia in 2021 and learn about Slovenia Unique Experiences, top destinations to visit, meeting opportunities, outdoor adventures and cultural experiences, healthy breaks and delightful gastronomic discoveries in the European Region of Gastronomy 2021.
Slovenia – European Region of Gastronomy 2021
The project ‘Slovenia -European Region of Gastronomy 2021’ is focused on improving the quality of life. It encompasses opportunities for education in healthy and sustainable living and the sustainable development of gastronomy. It enhances the national promotion of cuisine and gastronomy and creates synergies with local environments and cultures.
About Slovenian Tourist Board
Meet our team and check our work. Keep track of open calls and jobs. Learn about the latest market research.
About Slovenian Tourist Board
Slovenian Tourist Board is the central national agency for the promotion of tourism.
About Slovenian Tourist Board
MoreKey documents
Strategic and development documents of the Slovenian Tourist Board. Flip through or download them.
Key documents
MorePublic tenders STB
Aktualni javni razpisi in pozivi Slovenske turistične organizacije.
Public tenders STB
MoreTravel trade
Fairs, business workshops and other important events in tourism.
Travel trade
MoreResearch and analysis
We publish numerous tourism-related research and statistics.
Research and analysis
MoreInnovative projects
Research and development, innovative and European projects in tourism.
Innovative projects
MoreMeetings and congresses
Congress tourism is one of the key products of Slovenian tourism.
Meetings and congresses
MoreAbout us
Tourism is people. Learn more about us and contact us.