The STB named finalist in the “Best Use of Content Curation of the Year”

The Slovenian Tourist Board is honoured to be recognized as a finalist in the "Best Use of Content Curation of the Year” category by the Content Marketing Institute, a global leading content marketing institution that links the greatest experts from various marketing fields. 

This year’s panel reviewed nearly 1,100 entries to choose the best of the best in the content marketing. The campaign that amazed them awards committee was the digital campaign “Make new memories in Slovenia and share them with us #ifeelsLOVEnia”. Originally launched on 6 June 2018, the campaing has already generated more than 1.6 million shared posts and mentions and reached 221 millions social media users with almost zero investment.

The campaign encourages visitors from around the world to capture their moments of traveling around Slovenia and share them with the world by using #ifeelsLOVEnia hashtag and marking the place where the photo was taken.

Read more about the campaign here.

About the awards: The Content Marketing Awards are presented and owned by the Content Marketing Institute, a UBM company, to recognize and award the best content marketing projects, agencies and marketers in the industry each year. The 2019 Content Marketing Awards include 85 categories recognizing all aspects of content marketing, from strategy to distribution, from design to editorial. The Content Marketing Awards program is the leading international awards program for corporate content creation and distribution. This year's winners will be announced at a live awards ceremony at Content Marketing World in Cleveland on 4 September.

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