Great media coverage in 2017

Published: 30.1.2018

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Great media coverage in 2017

In 2017, Slovenia enjoyed great coverage in global media; the value of their releases is estimated at over 10 million Euro. The media response is the result of intensive work of the STB and its partners, who hosted over 400 journalists and digital influencers in 2017.

Great media coverage in 2017

A great number of high-profile media wrote about Slovenia as a tourist destination in 2017, with a special emphasis on our gastronomy and Ana Roš, the World's Best Female Chef 2017. Conde Nast Traveler, New York Times, The Wall Street Journal, The Telegraph, The Guardian, Forbes, Financial Times, CNN, National Geographic Traveller, Vogue, Huffington Post, La Parisienne, Madame Le Figaro, La Repubblica and others wrote about Slovenia and described it as Europe’s best kept secret. In 2017, Travel + Leisure nominated Slovenia for the Destination of the Year and placed it among the 50 Best Places to Travel in 2018. The most famous travel guide, Lonely Planet, placed the Julian Alps in third place on the list of top ten regions recommended for travel in 2018. Bloomberg marked Slovenia as the next Iceland and a destination worth visiting in 2018.

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Contacts

Global public relations and Marketing
e-mail address: press(at)slovenia.info

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