The Slovenian Tourist Board (STB) is the national umbrella tourist board, whose purpose is to plan and carry out the promotion of the country as a tourist destination, primarily in foreign markets.
STB is the national tourist board, and the only such institution in Slovenia.
The Slovenian Tourist Board (STB) is the national umbrella tourist board, whose purpose is to plan and carry out the promotion of the country as a tourist destination, primarily in foreign markets.
STB is the national tourist board, and the only such institution in Slovenia.
The Slovenian Incoming Workshop (SIW), organised by the Slovenian Tourist Board, is Slovenia’s premier annual tourism trade event. The 13th SIW will take place from 3 - 6 June 2010, in Ljubljana.
Why take part in SIW
SIW is the largest annual tourism trade event for Slovene tourist companies and agencies to get the all-in-one-spot opportunity to present their offer to potential partners from abroad.
The entire trade fair event takes the form of abusiness workshop with the aim of increasing the number of visitors to Slovenia in the following season.
The presentation of the Slovenian tourist offer at the trade fair is complemented by study trips for foreign participants.
A determining factor in the successful presentation and marketing of Slovenia’s tourist facilities is a thorough knowledge of the market and target visitors, marketing focused on the guest, and the development of services and facilities based
We foster the development and marketing of tourist products, and especially tourist products that are aimed at sustainable development of tourism and protection of the environment. We are developing and promoting the use of innovative products and