The successful presentation of Slovenia in Luxembourg

The Slovenian craft and wine sale exhibition was opened in Belle Etoile, Luxembourg’s biggest shopping centre, on Friday, 15 February, organized by the Slovenian Tourist Board (STB). Various Slovenian products are available to visitors on hayrack-shaped stands. The promotional material in French and German offered at the STB information stand presents all the Slovenian regions. The response to the “Slovenian Week”, with which the STB honoured the presidency of the Council of the European Union, has been extraordinary and promises not only a decisive increase in the number of regular visitors in Slovenia, but also a new climate in economic cooperation between the two countries. According to Ms Lydia Heinisch, director of the Luxembourg travel organizer ULT, there has been a considerable increase in the number of articles on Slovenia in the Luxembourg media and a great interest shown by the shopping centre’s visitors in tourism programmes, all of which has confirmed the validity of the ULT’s decision to introduce charter flights to Slovenia. These will begin in early autumn and will be provided by Luxair.

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