1st Meeting of the Unwto Tourism Resilience Committee

UNWTO’s Tourism Resilience Committee (TRC) met for the first time on the 28th of January in Madrid. The recently established TRC is one of the responses of the Organization to provide the sector, and its Members in particular, with the necessary support to help them endure these challenging times.

The Committee, chaired by His Excellency Zoheir Garranah, Tourism Minister of Egypt, represents a unique platform to share short-term analysis and prospects as well as response best practises to help better asses and weather the impact of the current situation on tourism performance.
Tourism, alongside other economic sectors, is feeling the impacts of the deterioration of the global economy. The economic downturn - combined with increasing uncertainties, extreme market volatility and declining consumer and business confidence - took already its toll on international tourism demand as proven by plummeting results during the last months of 2008. This set the pace for 2009 as economic forecasts are experiencing successive downward revisions adding to the existing uncertainty and confidence crisis.
Unlike previous crisis, the current downturn is for the first time of a global nature, affecting both emerging and mature destinations, and its impact is probable to last longer. But, history shows that the return of economic growth will also lead to the recovery of tourism. And the sector can, and should, play a key role in any global response plan.
UNWTO Deputy Secretary-General Taleb Rifai stressed that “In these times of such significant uncertainty and volatility, both public and private tourism stakeholders have a responsibility to continue and even reinforce the efforts towards a more sustainable tourism development. UNWTO will stand by its members and the tourism sector as a whole to achieve this.”
NWTO Assistant Secretary-General, Geoffrey Lipman added that “The ultimate goal should be to strive for what is being termed ‘smart tourism’. By this we mean clean, green, ethical and quality at all levels of the service chain. There is no better sector for this green economy approach than tourism. We can provide many more green tourism jobs in the years ahead if we set our minds to the task”.
The main conclusion of the 1st Meeting of the Unwto Tourism Resilience Committee: Tourism can play a key role in stimulus programmes, including infrastructure programmes, due to its immense capacity to create jobs and its recovery potential.

Nazaj na novice