READY, STEADY, GO!
Slovenia is a hidden gem for cycling enthusiasts. Already the fact that the oldest known wheel (5,200 years old) with the axle was discovered close to the capital city of Ljubljana implies that people were fond of “moving around” the area and thus adjusting means of transport. With dynamic landscapes and countless natural beauties, including mighty forests, fresh air and clean water, “Feel Green” is not just a gimmick, but a feeling you experience when you come to Slovenia. The ambassadors will not only cycle along Slovenia, they will feel, taste, smell, hear and see it. And LOVE it at the end of the journey, if not sooner! Follow them on social media and their blogs. Check out the itinerary here.
The project is part of promotional activities for the Tour of Slovenia Race, which will be broadcast by the European and global television sport network Eurosport. The race will be seen by 113 million cycling enthusiasts across Europe, Asia, Africa and the Middle East and reach over 99 countries around the globe.