Since 1997 Sport Media Focus agency has been perfecting how to creatively and effectively use sport as a communication platform.

Sport is an experience you feel and remember. We are unstoppable in ensuring quality and excellence in everything we do, striving to find the best and comprehensive solutions.

We develop concepts for large sports events, from promotion, sponsorship sales, hospitality, PR to communication. By creating an attractive accompanying program, we ensure a unique atmosphere and an unforgettable experience. Our recent events include: 2022 FIVB Volleyball Men's World Championship, 2022 EHF European Women's Handball Championship, 2018 UEFA EURO Futsal, 2013 FIBA Eurobasket, etc.

With an integrated approach, we plan strategies, idea concepts and create sponsorship stories. We strengthen the power of brands, manage campaigns of brands present in sports, or advise those who are just planning their entry into the world of sports. Our partners include Dallas Mavericks, L'etape Slovenia by Tour de France, Olympic Commitee of Slovenia, etc.

Organized by Sport Media Focus since 2004, the SPORTO Conference has become one of Europe’s leading events within the sports marketing and sponsorship industry. This year we will celebrate the 20th anniversary edition.

By using new technologies and creating content in the world of sports, we ensure effective interaction when addressing selected target groups. We work closely with Ljubljana Marathon, were behind Game Gang Show gaming festival and UEFA president Aleksander Čeferin's charity football match for flood victims.

Based on our 25 years of experience, 60+ satisfied clients and 150+ projects we prepare sustainable strategies and implementation action plans with creative measures to reduce negative and increase positive impacts on the environment and society.


Slovenia, a top sports destination

Slovenia, a top sports destination

Welcome to the land of exceptional sports culture. Get to know the possibilities of why Slovenia is an excellent sports choice for the successful implementation of sports preparations and the organization of recreational and top sports competitions.