The third exclusive international wine event, Brda – Home of Rebula Wine Experience, is taking place between 27 and 29 August at Villa Vipolže, attended by renowned local and foreign wine experts, media representatives and even celebrities. The event is organised by fourteen esteemed Brda wineries in cooperation with the Institute for Tourism, Culture, Youth and Sports Brda. It is also supported by the Slovenian Tourist Board as the event’s purpose is to promote the international recognisability of the Rebula wine.
Gastronomy plays an essential role in Slovenian tourism
Gastronomy is one of the key products of Slovenian tourism, substantially contributing to realising Slovenia’s vision as a green boutique destination for five-star experiences. The Slovenian Tourist Board (STB) has been incorporating and highlighting this in all its marketing and promotional activities and thus also supports the project focusing on the Rebula wine, which takes places in Goriška Brda between 27 and 29 August.
Great wines make great things happen: renowned media and celebrities in Goriška Brda
In partnership with the organisers, the STB brought 25 foreign media representatives from key Slovenian tourism markets such as Germany, Italy, Russia, UK, the USA, and Croatia, and financially and substantively supported their learning about the Rebula wine and the region in which it is produced. The representatives of renowned media houses and reference names in the world of gastronomy such as Wine Spectator, La Repubblica, Forbes, Gambero Rosso, Decanter.com, are joined by esteemed wine experts from Slovenia, Italy and UK. The Rebula wine is being introduced by the following wine producers participating in the project: Marjan Simčič, Edi Simčič, Dolfo, Vina Ferdinand, Ščurek, Klet Brda, Zanut, Moro, Medot and Erzetič from Slovenia, and Gravner, Edi Keber, Jermann and Radikon from Italy.
This year, also Ralf Schumacher attended the event, a former racing driver, who owns a restaurant in Cologne, where Rebula from Slovenia is being served.
The STB was pleased to support the project
"We are pleased that the Brda wine producers and the Brda Hills destination decided to carry out such an event. As the holder of the silver Slovenia Green Destination label, the Slovenian section of the Brda Hills is an excellent example of commitment to sustainable development, which the STB also supports through its projects. Sustainable development and an authentic, innovative, high-quality offer for demanding guests are the objectives of Slovenian tourism. We are committed to these and to attaining new successes and achievements in Slovenian tourism. The culinary and wine offer provided in the Brda Hills, relying on boutique, traditional and organic production and a great deal of care and attention, certainly contributes to this. The STB was pleased to support the project dedicated to the Rebula wine since this noble variety deserves better recognition in the media at home and around the world," highlighted Msc. Maja Pak, Director of the Slovenian Tourist Board.
Yesterday, Msc. Maja Pak introduced Slovenia to the participants in the international wine event, Brda – Home of Rebula Wine Experience, as an excellent gastronomic destination and its strategy to improve its international visibility in this field. The link to the presentation is available here.
About the event
This edition of the exclusive event in the Brda Hills focused on individual vintages of the Rebula from 2011 to 2018 and its three styles: classic, mature and with extended maceration. At a special master class, the great vertical wine tasting was led by Gašper Čarman, Slovenia’s Sommelier of the Year in 2013 and 2015 and one of our high-profile wine experts. Denis Rusjan, Associate Professor at the Department of Agronomy at the Biotechnical Faculty of the University of Ljubljana, analysed the impact of terroir on individual Rebula styles. Luca Gardini, an influential Italian sommelier, the World’s Best Sommelier in 2010 and a wine critic, and Caroline Gilby, Master of Wine from Great Britain, a respected writer in the field of wine and the Panel Chair for the Decanter World Wide Awards for Central and Eastern Europe, spoke about the potential of the Rebula, which is considered a rising star among white varieties in the global market.
The day ended with a tasting of the best Rebula wines from the Brda Hills and Collio, and a formal dinner with old Rebula vintages at Gredič Castle. The wines were accompanied with culinary masterpieces by the talented chef, David Bucik. The foreign media representatives and wine experts are ending their visit to the Brda Hills today with a visit to the Brda vineyards and wine cellars.
Photos by: Damijan Simčič/ZOSO