“Slovenia in particular surprised me…”

Lately (luckily), we hear it often, that Slovenia is Europe’s hidden gem. The country, which is nestled between the Alps, the Karst, the Pannonian plain and the Mediterranean, inspires visitors with its diversity, breathtaking nature and green soul. The official FeelSlovenia Instagram profile is booming with remarkable photos, which reveal hidden spots of the country and encourage visitors to explore off-the-beaten-track destinations. This holds true also for many Instagrammers, who decide to visit our green country and share their moments with their audience. Among them is also Johan Lolos is a Belgian-born self-taught travel photographer, who has more than 450,000 followers on Instagram. When he visited Slovenia back in 2017 together with his girlfriend, as part of his 17-countries tour he was clearly inspired. In the interview for the Eurowings inflight magazine, he said: “Slovenia in particular surprised me. It’s the greenest and cleanest country I’ve ever seen.”

It is great to hear that Slovenia inspires not only world-renowned photographers, but also people that live and breathe with tourism and play an important role in forming the global travel trends. Among them is definitely Carlos Melia, a full-service luxury bespoke travel agent and travel blogger, who is also a member of Virtuoso the leading network of global luxury travel consultants. He recently visited Slovenia and posted a great number of posts to his Instagram account. His words best describe why Slovenia is a true hidden gem for demanding guests who seek authenticity and uniqueness: “Luxury has so many interpretations. I believe, it is most authentic, when understood beyond the obvious.”

Read also the article about Slovenia published in the latest September/October edition of Virtuoso Life. Magazine is published six times per year and speaks to travelers with authority, insight, and tips fromVirtuoso travel advisors and other industry insiders

Let us recall: 14 days ago, the summer part of the ifeelsLOVEnia campaign has come to an end. In the last three months, a 140% increase in the use of #ifeelsLOVEnia on social media channels has been recorded in comparison to similar past periods and the photos received more than 5 million likes. The Slovenian Tourist Board is planning to launch another campaign in autumn.

Photo: snapshot of Johan Lolos's Instagram profile, with the posts of Slovenian landscape. 

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