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Green LOVE through the Eyes of British media

Published:
15.4.2016

Green LOVE through the Eyes of British media

In the beginning of April, two of the largest British media published 2 articles about Ljubljana, the European Green Capital 2016, reaching over 2,6 million readers. Read about where to eat or drink and how to explore the green heart of SLOVEnia.

Green, active and healthy Slovenia is popular in the international magazines and media portals, which rank among the most important media in the world. In the beginning of April, two of the largest British media published 2 articles about Ljubljana, the European Green Capital 2016, reaching over 2,6 million readers. Read about where to eat or drink and how to explore the green heart of SLOVEnia.

The Independent, the leading British newspaper, which has recently started publishing only for the internet and tablets, reached at least 406,000 readers with the article about the capital of Slovenia, the European Green Capital 2016. Ljubljana is the city with a green soul and a high level of environmental awareness. It was the first European capital to adopt a zero-waste programme.

The Guardian, one of the world’s leading media made an extensive report on Ljubljana and published it in as printed and online publication. The total reach is estimated to 2,2 million readers worldwide. Along with the report, the authors also published a half-page picture of the European Green Capital on the cover of the supplement Guardian Travel. According to partnering PR agency in the UK, A MARR PR, at least 166,000 people saw the cover and enjoy the content about green experiences in Ljubljana.

Ljubljana, the European Green Capital 2016, is an excellent starting point for green experience, culinary delights and trips around Slovenian mountains, vineyards and beaches. With its traffic-free city centre, it is simply a beloved city, as its name suggests.

Contacts

Global public relations and Marketing
e-mail address: press(at)slovenia.info

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