Hottest destination of the Year


At Virtuoso Travel Week Slovenia was pronounced the Hottest Destination of the Year. What is more, the association's agents from around the world nominated the STB for the ”2019 Tourism Board of the Year” award.

Hottest destination of the Year

We are thrilled that Virtuoso members have proclaimed Slovenia the Hottest Destination of the Year, thus showing a special recognition of Slovenian tourism's focus on sustainability and boutique, unique, personalized 5-star experiences.

We are also proud of the nomination for the Best National Tourism Board, as it is voted by the agents from around the world who on regular basis meet a wide range of providers. Virtuoso has repeatedly highlighted the work of the STB as an example of good practice and recommended Slovenia to its members. Acknowledgements by organizations that focus on boutique and sustainable tourism prove that we are consistent in promoting and developing sustainable offer for demanding guests," said Msc. Maja Pak, the Director of the STB.

The STB participated for the third year in a row, and as well as in 2018, the list of the nominated national tourist boards included Australia, New Zealand and Switzerland, which won the title. The prizes were given at Virtuoso Travel Week, which took place from 10 to 16 August in Las Vegas.



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