It’s good to be recognized...again!

Published: 11.12.2018

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It’s good to be recognized...again!

We have recently received two prestigious awards. The Healthy Waters campaign, launched by the Slovenian Tourist Board, won the prominent WTM International Travel & Tourism Award in the "Best in Wellness" category. Already the next day, on European Tourism Day, the city of Ljubljana was awarded the title of the best European city in the area of sustainable development. 

It’s good to be recognized...again!

The "Best in Wellness" award, conferred by the panel of expert judges of the WTM International Travel & Tourism Awards to the Slovenian Tourist Board (STB) in London, is recognition of the success achieved by the STB's promotional activities in showcasing Slovenia as a sustainable country with a unique wealth of mineral waters that provide visitors with a healthy break in a country of five-star experiences.
"Healthy Waters was not just an advertising campaign, this umbrella theme covered an array of work by the Slovenian Tourist Board from advertising to development. There were therefore many various actions which set about to promote the healing waters of Slovenian spa and wellness resorts," noted the panel of expert judges.

When Helsinki and Lyon were presented with the European Capital of Smart Tourism award – introduced in 2018 – Ljubljana was proclaimed the winner of the European Smart Tourism Award for outstanding achievement in sustainability.
Following its candidacy, the decision to honour Ljubljana was made by a group of independent experts and representativees of, for example, the European Commission and the European Parliament.

 

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