Travel & Tourism Development Index 2024: Slovenia Leads in Branding, Environmental Sustainability and Safety

Published: 31.5.2024

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Travel & Tourism Development Index 2024: Slovenia Leads in Branding, Environmental Sustainability and Safety

In the World Economic Forum's tourism development assessment, Slovenia ranked 42nd out of 119 countries, with notable achievements. Slovenia topped the list for branding and ranked second for environmental sustainability. It also secured the 10th spot for safety, with zero instances of terrorism and organized crime.

Travel & Tourism Development Index 2024: Slovenia Leads in Branding, Environmental Sustainability and Safety

Slovenia excelled in the World Economic Forum's 2024 assessment of tourism development, ranking 42nd out of 119 countries. It secured the top spot in branding, 2nd place in environmental sustainability and 10th place in safety, with zero instances of terrorism and organized crime.

This reflects Slovenia's commitment to sustainability and excellence in tourism. The assessment, previously known as the Tourism Competitiveness Index, now features updated methodology and highlights Slovenia's notable improvements across various domains.

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