Let's meet at ITB Berlin, 3–5 March 2026

Accompanying activities on and off the stand

An array of exciting accompanying activities and events, both on and off the stand, will take place as part of Slovenian presentation at ITB Berlin 2026.

Travel talks

During the ITB, culture- and art-related travel talks will be held at the Slovenian stand. These will be limited to a small number of participants (up to 10), who will have a chance to listen to the live conversation with headphones. The talks will be recorded and later included in episodes of Feel Slovenia the podcast in the German language.

March 3, 2026 – Tuesday

1:00 PM: THE ASSOCIATION OF HISTORICAL TOWNS AND BELA KRAJINA

1:30 PM: PTUJ: BEST CULTURAL HERITAGE TOWN IN EUROPE 2026

March 4, 2025 – Wednesday

12:30 PM: KRANJ & GREEN DESTINATIONS 

1:00 PM: SLOVENIA AS A DESTINATION FOR FOODIES AND HIGH-VALUE GASTRONOMIC TRAVELLERS

1:30 PM: PRESENTATION OF THE SLOVENIAN WINE FESTIVAL GRAPE ODYSSEY BERLIN AND SLOVENIA AS AN ENOGASTRONOMIC DESTINATION

Exclusive I Feel sLOVEnia Fasching Get-Together

The event will be held on Tuesday, 3 March.

Golden City Gate Awards

The Golden City Gate Awards are a prestigious international competition that honours outstanding achievements in the fields of tourism, hospitality and destination marketing. Held annually at the ITB Berlin, the awards recognize excellence across various categories, including promotional videos, advertising campaigns and digital initiatives. For many years in a row, the Slovenian Tourist Board has been recognized with awards at the Golden City Gate competition. This year, six different projects were submitted.

More about the awards

Global Leading Destination in Responsible and Green Tourism

Slovenia prioritizes sustainable principles and is committed to acting sustainably. Tourism in Slovenia is developed with a special sense for nature and green experiences.

This is united in The Green Scheme of Slovenian Tourism, a tool developed at the national level and a certification programme. It combines all the efforts for the sustainable development of tourism in Slovenia, which will help preserve this incredible diversity also for the generations yet to come.

We are proud that the Scheme is included in the handbook of the European Travel Commission (ETC) as the best practice example for the implementation of green schemes by national tourist boards around Europe. We are also proud that Slovenia is the first country in the world that has received the Green destination title.

An excellent outdoor and sports destination

Discover Slovenia, the country with a green, active and healthy heart. Though relatively small in size, as many as 4 totally different regions meet here, resulting in an outstanding diversity and a huge variety of outdoor activities, be it hiking, biking, white-water rafting, kayaking, sailing, or in winter skiing, ski touring or cross-country skiing. In recent years, Slovenia has also hosted a number of world-renowned competitions. 

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Our athletes – our pride

In the recent years, Slovenian Tourist Board teamed up with some of the top Slovenian athletes and formed strong partnerships to promote Slovenia as an ideal sports and active outdoor destination and share the I feel Slovenia brand values. With their achievements, enthusiasm, and likeable characters top Slovenian athletes impress millions of sports enthusiasts and active individuals from around the world and prove that sport is written in Slovenian’s genes. Among them have been world’s best cyclists, Primož Roglič and Tadej Pogačar, Luka Dončić, the NBA basketball star from Slovenia and world’s best climber Janja Garnbret.

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