TOURISM PANEL: “Security and Sustainability in Tourism” o n 6 September 2016, 10:00–12:00 at Grand Hotel Toplice, Grand Hall. Tourism depends greatly on ... more
global security and tourists need the assurance of security at every step they take. The key global threat in 2016 is terrorism, with migration flows only increasing the challenges to security. Today, the concept of sustainability is more topical than ever before: balanced environmental, social, economic and climatic aspects of life are, in addition to political stability, essential for the provision of security and the successful development of tourism.
The main green destination event on a global level, i.e. Global Green Destinations Day, taking place from 27 to 28 September 2016 in Grand Hotel Union in Ljubljana, European Green ... more
Capital 2016, Slovenia, is offering an interesting and variable programme, within which the leading experts in the field of sustainable development will meet. At lectures, study panels and workshops, they will discuss the key views of the sustainable development in tourism, the smart development of cities and local communities, green transports for today and tomorrow, social changes, the sustainable management of hotels and education on green tourism.
Exactly a year ago, the Public Agency of the Republic of Slovenia for the Marketing and Promotion of Tourism (Slovenian Tourist Board, or STB) began operating as an independent ... more
institution. With the STB, tourism in Slovenia has regained a national tourist organisation which promotes the country as a tourist destination in foreign markets. Impressive tourism figures in recent months and major development steps taken by the country's tourism industry have been driven by the implementation of all STB’s goals, efficient marketing and promotion of Slovenia as a tourist destination, and strong co-operation of the STB with Slovenia's travel and tourism providers and other partners.
Celtic, the legendary Scottish football club, chose Slovenia as the location for its summer pre-season preparations. The decision of the club, which was established in 1888 and ... more
boasts nine million fans around the world, to spend the summer in Slovenia is very important for positioning the country as an excellent sports tourism destination. Celtic has already played a friendly match against NK Celje and, during its almost two-week stay, they will also face NK Olimpija and NK Maribor. “The friendly fixtures against Slovenian clubs are a good test for us,” said Celtic’s star coach Brendan Rodgers, whose is clearly excited about Slovenia.
In Slovenia, tourism represents an important economic activity with various multiplicative effects and high potential for development and growth. Contributing 12.8% to the GDP, ... more
last year it represented 37.6% of exports in services and 7.5% of total exports. In comparison to the European and global average, the share of tourism in both the total exports as well as cumulative effects on GDP in this sector are significantly higher in Slovenia, as is the share of people employed in it. Last year, a new record was set – for the first time since the declaration of independent Slovenia, the number of overnight stays exceeded 10 million, whereas the inflow from travel services exceeded €2.2 billion.
On World Tourism Day, 27 th September, a two-day conference, Global Green Destinations Day (27-28.9.2016) is taking place in Ljubljana, capital of Slovenia. The flagship green ... more
destinations event is planned on a global scale and will bring together leading experts in sustainable development and green tourism, opinion leaders, representatives of destinations, associations, hoteliers and tourist operators who strive for sustainable development in tourism. The main partner and co-organiser of the event is Ljubljana Tourism, in cooperation with the Slovenian Tourist Board. The capital of Slovenia has won the candidacy for the green conference because of its prestigious title of European Green Capital 2016. The Global Green Destinations Day programme also presents the exclusive awards ceremony for the Top 100 Sustainable Destinations 2016, featuring the most successful sustainable tourism destinations of the world, as well as the best providers of green solutions in the tourism sector, who will receive awards for their responsible environmental and social performance.
At the Terme Čatež spa complex, the 19 th Slovenian Incoming Workshop (SIW) organised by the Slovenian Tourist Board is now in full swing . ... more
The most important business event in the Slovenian tourism, this year focused on the topic of healthy waters, offers a plethora of business opportunities as well as a break in the midst of active Slovenia. The positive effects on the visibility of Slovenian tourism and the chance for marketing tourist offers at the Workshop are of immense importance.
Global Digital Campaign, I FEEL SLOVENIA – Make New Memories, developed by the Slovenian Tourist Board (STB) in close cooperation with the Slovenian tourist industry, has reached more than 7.3 million people from all ... more
over the world within a month. By using various channels abroad, the campaign has been increasing the visibility and image of Slovenia as a green, active, healthy tourist destination and promoting attractive tourist products. The TV spot Healthy Waters, developed for the Russian market, was viewed on YouTube by more than 460,000 people within one week only.
From 25 to 28 May the European Association of Travel Agents and Tour Operators will meet in the European Green Capital 2016, Ljubljana. This is part of the Preferred Destination agreement signed with the Slovenian ... more
Tourist Board to help promote Slovenia through the travel agency network.